AgriAmerica Logo
AgriAmerica Logo
WOYM – Jon Rich, AgriPro Wheat cover art

WOYM – Jon Rich, AgriPro Wheat

AgriPro Wheat website (00:00:03) Welcome to the podcast. (00:00:22) Jon Rich is introduced, with details about his background and family. (00:00:57) Jon shares how his passion for agriculture started with his grandparents' farm and his father's work as a wheat breeder. (00:02:14) He credits his mother for instilling tenacity in him, which is crucial in plant breeding. (00:02:36) Jon discusses his mentors, including Joe Martin, Rollie Sears, and Harold Erickson, who taught him valuable lessons. (00:06:13) Jon highlights AgriPro's history and transformation, becoming the largest private wheat breeding program in the US. (00:07:46) He explains the collaboration between public and private breeding programs, sharing germplasm strategically to improve disease tolerance and yield. (00:10:33) Jon emphasizes the proliferation of varieties, giving farmers more options to place different genetics on their farms. (00:12:16) He discusses the benefits of having wheat in crop rotations, including soil health, weed resistance management, and cash flow. (00:14:28) Jon talks about the potential of wheat yields, even in unstable climates, and the role of hybrid wheat in pushing yield boundaries. (00:18:34) He addresses the scalability challenges of hybrid wheat production and what they have learned from their launch of spring wheat. (00:22:30) Jon provides an update on AgriPro's hybrid wheat timeline, with significant spring wheat launches in 2025 and winter wheat following a year or two later. (00:25:32) He explains the science behind hybrid wheat, including the complexities of maintaining male-sterile and restorer lines. (00:29:15) Jon acknowledges the challenges of being a winter wheat breeder compared to spring wheat, due to the unpredictable growing conditions. (00:32:20) He discusses the importance of consistency in wheat breeding, aiming for top-end yields while avoiding "one-hit wonders." (00:33:58) Jon talks about balancing quality and yield in breeding, highlighting AgriPro's role in establishing the Platte program. (00:37:15) He shares his thoughts on the potential of gene editing and GMO wheat, emphasizing the need to explore all available technologies. (00:40:40) Jon expresses his passion for helping the next generation navigate the corporate world, focusing on people skills, adaptability, and tenacity. (00:44:23) In closing, he encourages farmers to control what they can control and remain optimistic, praising the collaborative efforts in improving wheat genetics. Kansas Wheat WheatsOnYorMind.com

June 4 • 46m 48.8s
Cover art
0:00
0:00