Keeping pecans on the plate after Thanksgiving
Farm+Food+Facts host Joanna Guza talks with Serena Schaffner, Chief Marketing Officer at the American Pecan Council and the American Pecan Promotion Board provides an overview of the U.S. pecan industry, including domestic and international marketing strategies, grower challenges and research that is identifying new opportunities.
Resources:
https://eatpecans.com/
https://americanpecan.com/
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