140. A Season of New Beginnings: Product Launches, Half-Marathon Training & A Heartfelt Chat

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Beyond The Crops

Welcome back to Beyond the Crops, where farm life meets real life! As planting season quickly approaches, Jena and Mary Pat sit down for a much-needed catch-up on all the exciting things happening in their lives. From big business launches and ambitious new fitness goals to a major vehicle upgrade, this conversation is packed with life updates, practical tips, and a heartfelt reflection on what truly matters. 📌 What We Cover in This Episode: ✅ Weather Whiplash & Planting Prep: A real-time update on the wild pre-planting weather, from 98-degree days and wildfires to snowstorms, and how it's impacting their prep work. ✅ Mary Pat's New Ride: She's officially an SUV mom! Mary Pat shares the details of her new Ford Expedition and they discuss the pros and cons of hands-free driving technology like BlueCruise and Super Cruise. ✅ Half-Marathon Training: They're both embarking on a half-marathon training journey! They discuss their motivations, the Peloton training program they're using, and the hunt for the perfect gravel-running shoes. ✅ BIG LAUNCH! Beef's Best Friend: Jena officially introduces her brand-new, clean-ingredient seasoning, "Beef's Best Friend." ✅ ANOTHER NEW PRODUCT! The Skillet Stick: Jena also launched another genius product from Farm Wife Tallow – the "Skillet Stick," which is cooking tallow in a convenient, no-mess, push-pop style tube. ✅ Business & Life Updates: Mary Pat gives an update on Grounded Journals, sharing her ideas for a future "Farmer/Ranch Kid Memory Book" and the importance of giving yourself grace to let projects evolve at their own pace. ✅ A Heartfelt Reflection: The conversation takes a poignant turn as Mary Pat reflects on recent family losses and the profound realization of what truly matters: being present and available for the people you love. 💡 Key Takeaways: ✨ Setting boundaries is crucial, especially heading into a busy season. Knowing when to say "no" protects your time and energy for what's most important. ✨ Find a need and fill it. Many successful small businesses, like Jena's "Beef's Best Friend," are born from a personal need for a cleaner, better product. ✨ Innovation isn't just for big equipment. Simple, convenient products like the Skillet Stick can make daily life easier and more enjoyable. ✨ It's okay to let ideas simmer. Not every project needs to be on a fast track. Sometimes the best creations come after a season of rest and reflection. ✨ Your most important role is being present for your family. Amidst all the business ventures and farm tasks, the ultimate goal is to be there for the people who need you most. Links You Need:  Grounded Journals: https://www.groundedjournals.co/ Beef's Best Friend: https://goodlifebeefne.com/ Skillet Stick: https://www.farmwifetallow.com/products/skillet-stick Farm Wife Tallow: https://www.farmwifetallow.com/collections/skin-cooking 🙌 Join the Conversation! Have you navigated tricky family business conversations? What's one piece of advice you'd give to another farm family in transition? Share your thoughts and tag us @beyondthecrops_. And don't forget to leave us a message on our new voicemail line! The link is in our show notes. Leave us a Voice Message! We love hearing from you and continuing the conversation off the podcast. Click here to leave us a voice note!