Ag Chicks | Episode 18: Innovative Approach to Herd Management - ALEC 640 RLO
I sat down with Anna Frentress to discuss her latest innovation, Ranch Hand: Your Ranch in Your Hand. Anna walks me through the Innovation Decision Process and how she gauged her adopters at each stage (Rogers, 2003).
Check Out Anna's App in the Apple App Store: https://apps.apple.com/us/app/ranch-hand/id1500968302
Find the Visual Version on Youtube:
https://www.youtube.com/channel/UCjxACPclc7yeXtl1RiWa0sA
